Guided selling and activity tracking for distributor sales teams

One in five distributors say their most pressing sales problem is reps not knowing which accounts to prioritize, according to Phocas' State of Sales in Distribution report. Guided selling takes over the digging, telling each rep who to call, why and what to say. Working out where to focus means checking who's stopped ordering, which product lines have slipped and where there's room to sell more. Reps can do that by hand, but it takes hours across different reports. Guided selling in a CRM built for distributors brings those answers to them, ranked by revenue impact, with every next step tracked.